Both of these graphic T-shirts demonstrate how Black women can overtly show messages of strength.

Phenomenal Women

Images of Michelle Obama and other Black women represent the significance and history of Black women’s impact on society. Wearing this Black women’s history T-shirt can allow the wearer to feel connected to Black women’s history and make her feel empowered and strong.

Black Dollars Matter

The “Black Dollars Matter” T-shirt reflects the importance of supporting Black-owned businesses in an effort to empower the Black community. The phrase “Black dollars matter” mirrors the phrase Black Lives Matter and the many initiatives of the movement including resistance against white supremacy, uplifting Black people, and caring for Black success. While discussing why she owns the shirt, Viveca said, “Because I believe that if we keep our dollars generated within our businesses then we have no choice but to keep growing.”