Powerful Words

The Black women wore slogan T-shirts or buttons exhibiting powerful messages and words that relate directly to social movements.

#BlackGirlMagic

Donielle wears the #BlackGirlMagic T-shirt to express pride in her Black woman identity. She explained, “I wear this all the time, anywhere off or on campus. This one to me signifies being a Black woman. Two things [being Black and being a woman] that only a few of us will be able to identify with or understand. That’s why I like this one.” -Donielle

 

Black T-shirt printed with “#Black Girl Magic,” c. 2010s. Owned by Donielle. Photo by Dyese Matthews and Kelly L. Reddy-Best, 2019.

Pizza Roles Not Gender Roles

The women showed support for a variety of movements including Black empowerment, gender equality, and queer rights. They described the slogan T-shirts and pins as mediums to outwardly express messages that they may not want to verbalize themselves. For example, Oni said, “I’m not much of a spoken person or like I don’t have the type of platform to really speak, but I really try to wear stuff where people go, ‘hey, what does that mean?’ Then I’m like, ‘oh, I’m glad you asked. I can tell you.’, I have a shirt that says ‘Pizza Rolls. Not Gender Roles.’ I always try to wear stuff that speaks for me when I don’t feel like speaking.” -Oni

 

White long-sleeve T-shirt printed with “Pizza Roles Not Gender Roles,” c. 2010s. Owned by Oni. Photo by Dyese Matthews and Kelly L. Reddy-Best, 2019.

She/Her & Black Power Fist

She/her/her rainbow pin, c. 2010s. Owned by Brea. Black power fist pin, c. 2010s. Owned by Brea. Photo by Dyese Matthews and Kelly L. Reddy-Best, 2019.

Each of Us Is More

Both Andre 3000 and Bryan Stevenson, whose quotes are printed on the T-shirts below, are well-known Black activists. They advocate for Black rights through music and legal action.

 

Black T-shirt printed with “Each of us is more than the worst thing we’ve ever done, -Bryan Stevenson,” c. 2010s. Owned by Donielle. Photo by Dyese Matthews and Kelly L. Reddy-Best, 2019.

Across Cultures

Black T-shirt printed with, “across cultures darker people suffer most, why? -Andre 3000,” c. 2010s. Owned by Aja. Photo by Dyese Matthews and Kelly L. Reddy-Best, 2019.

Equality

Aja purchased and wore this Nike T-shirt to connect to her activist identity. Nike released this shirt for their campaign to support Colin Kaepernick following his dismissal from the NFL for taking a knee during the national anthem. Kaepernick took a knee to acknowledge the disproportionate killings of Black people by law enforcement.

 

Black Nike T-shirt printed with “Equality,” c. 2010s, Owned by Aja. Photo by Dyese Matthews and Kelly L. Reddy-Best, 2019.

We Are the Ones

Marie connected with this shirt because she remembered the phrase as something Barack Obama had said.

 

Black T-shirt printed with “We Are the Ones We’ve Been Waiting For,” c. 2010s. Owned by Marie. Photo by Dyese Matthews and Kelly L. Reddy-Best, 2019.

License

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Collegiate Fashion and Activism: Black Women’s Styles on the College Campus Copyright © 2019 by Dyese Matthews and Kelly L. Reddy-Best is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License, except where otherwise noted.